Lindi Mngaza Discusses Pet-Nups on BBC Radio 4

Written By Simone Rose

Lindi Mngaza, Founder & MD Explode Social Media

At Rose Relations, we love seeing clients impact essential conversations. Lindi Mngaza, founder and managing director of Explode Social Media, recently joined BBC Radio 4’s You and Yours to discuss the growing trend of ‘pet-nups’ legal agreements outlining pet custody during relationship breakdowns.

Why Pet-Nups Are Gaining Attention

Lindi joined Presenter Shari Vahl, producer Charlie Filmer-Court, and lawyer Vanessa Lloyd-Platt to explore why more people are turning to these agreements. With Blue Cross reporting a 33% rise in pets needing rehoming after breakups and over 200 people downloading pet-nup contracts last year alone, it’s clear this is becoming a significant issue.

Lindi’s Perspective: When Pet Custody Meets Social Media

Beyond the legal aspects, Lindi shared her expertise on how social media has reshaped pet ownership. With pet influencers generating serious income, custody agreements extend beyond companionship to business considerations. She highlighted:

  • Pets are often seen as a family, making clear contracts essential.

  • The rise of pet influencers means legal agreements can cover brand partnerships and earnings.

  • Emotional and financial factors both play a role in pet custody disputes.

What This Means for the Digital Landscape

Lindi’s feature on BBC Radio 4 reflects the evolving conversation around digital influence and legal considerations. As social media shapes industries, these discussions will only become more relevant.

🎧 Listen to the full segment here

Simone Rose